Capital is money a business needs to operate and grow. Capital is a business term that includes cash, accounts receivable, immediate cash, equity, and capital assets. Capital assets are long-term
Business growth involves increasing revenue, customers, market share, or production. Since each company is an ecosystem, there needs to be a universal formula for business growth. Revenue, customers, and market
Define Deliverables. Project management uses “deliverables” to describe the quantifiable goods or services that must be provided at project completion. Deliverables are physical or intangible. A project to upgrade a
Small business ownership is complex at any time, let alone now. The pandemic and cost of living crisis may have caused the worst economic conditions for many owners. As a
Blue ocean out-of-the-box thinking.Have you been told to think creatively? Leaders often ask their teams for creative solutions to complex problems. You’ve heard it. Though cliche, thinking outside the box
In a world of rapid disruption, change, innovation, and technological advancements, revisiting some of the timeless success principles can be soothing. The 7 Habits of Highly Effective People by Stephen
UX is a hot topic today. This term may be familiar to you. User Experience and how it affects your business may be unfamiliar to non-designers. UX is one of
Marketers adore acronyms. CPC, CTA, SEO, RSS—they’ve invented a language. It’s hard to learn. Today, we’ll debunk TOFU, MOFU, and BOFU. Disclaimer: You may still think of the square-shaped protein after
Sales funnels can track leads as they become customers. Sales funnels track leads from prospects to customers. Examining and optimizing your sales funnel can boost sales and marketing. The top,
Simple ways to increase website traffic Building a beautiful website is only worthwhile if customers can find it. How can your site stand out in the sea of Internet content?
If you’ve heard about PPC marketing and want to learn more, or if you want to use it for marketing your business but need help knowing where to start, you’re
Business friction costs companies daily. This article will explain business friction and how it affects customers, employees, and the bottom line. What Does Business Friction Mean? Friction resists. Physics defines friction